Indochino: Made to Suit You | Men's Online Magazine - Briefed

Indochino: Made to Suit You

Becoming ridiculously good-looking takes years of training, even if you’re managed by Maury Ballstein. Making you look good in less time than it takes to buy an Orange Mocha Frapacino, Indochino.

From two University of Victoria alumni who were frustrated with the lack of affordable and customizable business digs, Indochino is the next generation of the suit shopping experience.

The company, founded in 2006 and based in Vancouver, challenges off-the-rack chains by bringing the whole experience online, introducing new products every week and providing complete customization of all suits.

Choose from a range of options, such as Navy Cotton, Ultimate Khaki Linen, or the Double-Oh-Seven (Miss Moneypenny sold separately); customize your lapels, vents (the slits on the back of your jacket), colour of the lining, personal monogram, and pants; and submit your measurements with help from their instructional vids, all without ever leaving your couch.

Your new suit, handcrafted by a master Shanghai tailor, will magically show up at your door in less than 3 weeks.

And if your superhuman tape measuring skills didn’t stack up, don’t despair ’cause Indochino has the only Guaranteed to Fit Policy in the industry – if the suit doesn’t fit for any reason, they’ll replace it or pay for you to fix it locally.

Suits range in price from $300 to $500 and, according to Indochino, match Hugo Boss quality, which is why it’s no surprise Steve Nash and Tony Parker can be spotted donning them.  But if you’re still skeptical about the quality, pick up the Tailor’s Kit ($29 credited towards your purchase) that includes 16 fabric swatches and two measuring tapes.

With 20,000 customers in 60 countries Indochino is making men’s lives better, one cufflink at a time. So get a haircut, get a suit and get a real job.